The Pregnancy and Infant Loss Awareness Movement began in the United States on October 25, 1988 when then-American President Ronald Reagan designated the month of October 1988 as Pregnancy and Infant Loss Awareness Month.
At the signing, Regan remarked,
“When a child loses his parent, they are called an orphan. When a spouse loses his or her partner, they are called ‘widow’ or ‘widower’. When parents lose their child, there isn’t a word to describe them.
This month recognizes the loss so many parents experience across the United States and around the world. It is also meant to inform and provide resources for parents who have lost children due to miscarriage, ectopic pregnancy, molar pregnancy, stillbirths, birth defects, SIDs, and other causes.”
http://www.reagan.utexas.edu/archives/speeches/1988/102588b.htm
Just One Take 